![]() Blued has survived, even as other queer dating apps in China have shut down: Competitors such as Zank were forced to close, and the lesbian-focused app Rela was pulled twice from Chinese app stores.īlued’s parent company, BlueCity, went public on the Nasdaq exchange in 2020. A central part of Blued’s strategy has been to offer HIV prevention and sexual health services that align with state public health initiatives, raising awareness of LGBTQIA issues, all the while steering clear of rights-based advocacy. Launched in 2012 by entrepreneur Ma Baoli, better known by his alias Geng Le, Blued has since deftly navigated China’s precarious political environment for LGBTQIA communities to become the country’s most used gay dating app. But back home, Blued is facing growing uncertainty due to China’s tightening control over LGBTQIA content, and growing competition for younger users from other platforms. With passionate users like Thitiwatt on board, Blued, China’s most popular gay dating app, has set its sights on becoming the world’s largest social network for the LGBTQIA community, starting with an expansion in Southeast Asia and the U.S. ![]() Thitiwatt “Pete” Sirasjtakorn has advocated for the rights of sexual minorities and people with HIV on Blued.
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